This video was created for Keter, an iconic Israeli brand and global group, our standout task was creating a video focused on sustainability..
Our goal was to keep the message clear and direct, highlighting Keter's significant steps in recycling and reducing landfill waste.
Keter Sustainability
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Keter participated in the Spoga+Gafa fair in Germany in June 2024.
As a part of the main pavilion, a dedicated section for sustainability and development will be established.
For this purpose, we created a video that presents the company’s activities in the field and its vision.
The video was used as part of an ongoing social media campaign.
We collaborated with our friends at “Studio Poink” and Maya Ish Shalom to bring this idea to life.
Keter’s commitment to innovation and sustainability is truly inspiring, and it was a privilege to work alongside their dedicated team.
Creating animations with a human touch bring a unique and personal voice.
In sustainability, it highlights individuals’ importance and balances “big slogans” with simple actions.
High-intensity colours images of frames and transitions paired with simple and bold written text messages are most effective in a non-sound space.
