Character logo design for all contestants in Season 4 of The Singer in the Mask, Israel’s hit reality singing competition.
Each logo reflected the theme, color palette, and personality of the masked character, featured in on-screen graphics, openings, and promos.
The Masked Singer Logos
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The Singer in the Mask is Israel’s version of the hit global format where celebrities sing in elaborate costumes, hiding their identities until the reveal.
Studio Puma designed a unique logo for each competing character — from the Donut to the Tiger — blending vibrant colors, distinctive typography, and visual elements inspired by each character’s story world. These logos appeared throughout the season in opening sequences, on-screen graphics, and promotional materials, adding a strong visual identity that deepened audience connection to every masked performer.